Pioneer Climbing Expedition's Managing Director and Principal Climber Stephen K. Shobe Appears in a Ad for Sonim Technologies. Sonim is the leader in developing the worlds toughest Cell Phones. Stephen Teamed up with Sonim to show how the phone could handle the rugged terrain Stephen Climbs on when out on a expedition. The Ads will be featured in selected U.S based BestBuys as a display. Sonim is a Europe Based company and are running the ads in selected parts of Europe. We are excited to be working with Sonim and always look forward creating cool ways to co market Sonim and PCE.